My Love/Hate Relationship with the Media. 

Media let us control and be controlled. It gives us a vast power in our fingertips and takes it all at once. It gives us the illusion that we are in charge, in charge of what we share, in charge of to whom we share and in charge of who gets to keep the information that we share. But we are not. We are not in charge of anything. That might be the worst and greatest thing about media. The lack of control. Exposing ourselves to who ever want to see, to who ever want to watch. Letting go for a few minutes or a few hours. Watching and being watched. That seems fair, doesn’t it ? We can’t require from people to give us an insight into their lives without doing the same. This exchange is only possible and profitable to everyone if we all take part in it. This exchange is why I love media, why I love the medias. Sending and receiving with no limits. Who to judge ? No one and the whole world at once. This contrast and contradiction is why I love the media. We can reach out and be reached at, at anytime, in anyplace, by anyone. Connecting and reconnecting with people. Making new connections, literally and metaphorically.

A lot of these reasons seem to be negative effects and uses of the media. But it’s just what we agree to when we start to use the multiple functions available in the media. We agree to an extensive list of conditions that we never read (including myself), and we’re then stupefied to learn a few weeks later that a website is collecting our data or trading our informations. This is the world that we live in. The era we’re being part of. And we only have two choices : taking part in this mascarade or not.

Kenza Sabri

Published by Media Love

Website dedicated to the Media Love project of Mark Deuze, Professor of Media Studies, University of Amsterdam (The Netherlands).

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